Desmond Sofua

Design system owner responsible for defining and maintaining design standards.

Led team of 13 designers, researchers, and content designers, to ensure craft, consistency, and solid user experiences across Mobile and Web. Created roadmaps, processes, and structure for the Design team.

Lead on the brand update project,working on market research, coordinating brand strategy, and executing on design solutions to refresh and elevate brand identity.

Best Design

Awarded best design for the year